Plano, TX,
04:18 PM

Rovia and Tourism Cares Give Back to Anaheim

Team leaders from Rovia, an industry-leading travel and lifestyle service provider offering turnkey solutions for business partners and membership-based travel companies, joined Tourism Cares to assist with The Giving Farm and Solutions for Urban Agriculture, Bracken’s Kitchen, and Helping Hands.

The service initiative is designed to offer innovative solutions to some of the pressing food security, public health, ecological, workforce and educational needs facing urban environments. Volunteers assisted with a variety of farming tasks that include planting, weeding and harvesting of the produce on the farm.

“We’ve been able to host more trips to this region, encouraging tourism in this area, increasing the level of interest to this destination, and thereby impacting the income and welfare of this community,” President of Rovia Jim Menge said. “We’re proud to be a sponsor of Tourism Cares in Anaheim. Anaheim has been an important destination for our members around the world. We’ve built lasting and meaningful partnerships and relationships with key business partners in Anaheim and consider them part of the Rovia family.”

This experience is designed to bring attention to the area and support Anaheim as a vibrant and viable travel destination.

“I’ve been able to see firsthand the impact of improving access to nutritious food for communities here in the U.S.,” Menge said. “In the process, I’ve discovered more about food security and the needs around harvesting food in sustainable environments. I am honored to give back to a place that I have visited, which has brightened my travel experience with new friendships and new experiences.”

Rovia is customer-centric and community-focused and understands that improving the circumstances of people around the world is fundamental to their outlook and perspective. The service projects initiated by Tourism Cares speak to Rovia’s core values and the character of the company.

About Rovia

Rovia, LLC is an industry-leading travel and lifestyle service provider offering turnkey solutions for business partners and membership-based travel companies. Through our extensive network of key partners, Rovia powers exceptional travel and lifestyle products and experiences across the globe.

About Tourism Cares

Tourism Cares, a 501(c)(3) nonprofit, is the charitable community of the travel and tourism industry. Tourism Cares, unites the industry in three initiatives where, in addition to individual company efforts, we can make a greater difference by working together. Founded by NTA and USTOA in 2003, with representation from ASTA, IATAN and many of the industry’s leading companies and associations, we span and connect the entire industry around giving back. For more information, visit,